Are you happy with your club’s new member onboarding process? Are you giving new members what they need to succeed — and what your gym needs to ensure long-term member retention?

Did you know that it can cost 5X as much to attract a new gym member than it costs to keep your existing members? If you have devoted time, money, and resources on attracting new members but overlooked your gym member retention strategy up until now, there is no need to panic. We’re here to […]

If you’re struggling with member retention and want to master the art of preventing cancellations and re-engaging members, you’ve come to the right place. In this installment of his three-part success series, the Retention Guru himself, Dr. Paul Bedford, tackles these tough questions:

Did you know that it can cost 5X more to get new customers than it does to retain existing ones? If you don’t already have a strong gym member retention strategy in place, now is the time to create a strong strategic approach to retaining more members.

For the past year, headlines have proclaimed that the COVID-19 pandemic set back peoples’ health and fitness goals by miles. As fears about the obesity epidemic ballooning, the “quarantine 15” (and more) became a punchline to the pandemic.